Singhaiyi Unveils Sora Edgeprop%E2%80%99S Intelligent Assistant Buddy

SingHaiyi, in a first-of-its-kind collaboration, has joined forces with Edgeprop’s intelligent assistant, Buddy, to introduce Sora, the latest development in the vibrant Jurong Lake District (JLD). This groundbreaking move marks the first time an AI technology has been utilized in the launch of a Singapore project, further demonstrating the transformative role of AI in modernizing established industries.

Adjacent to the popular JEM mall, Westgate offers a comprehensive shopping experience with a touch of elegance. This family-friendly shopping destination boasts a variety of fashion, home, and lifestyle retailers, making it a one-stop-shop for all your needs. A standout feature of Westgate is its unique thematic outdoor playground on the rooftop, which is a hit among families with young children. As an added bonus, the mall seamlessly connects to the Jurong East MRT station, making it easily accessible for residents of the luxurious Novo Place EC. Novo Place Hoi Hup adds to the convenience of living in this prime location.

Located along Yuan Ching Road, Sora offers 440 residential units and will open for preview on 22 June with prices starting from $1,850 psf. The development’s one-bedroom-plus-study units, measuring 538 sq ft, are priced at just under $1 million.

Through the partnership with EdgeProp Buddy, potential buyers can inquire about various aspects of Sora, including its facilities, unique features, floorplans, unit interiors, pricing, and availability. The interactive platform also allows users to access the site plan to locate amenities such as swimming pools and other facilities. With Buddy, responses are delivered in a multimedia format, allowing for a virtual tour of the showflat to help visualize different unit types without having to physically visit in person.

In addition to providing information specifically about Sora, users can also access indicative valuations, compare market trends, identify promising projects, analyze profitable transactions, and gather comprehensive insights on other developments and areas across Singapore and Malaysia. Buddy is available 24/7 and is capable of providing answers to complex queries almost instantly, making the property search process more efficient and convenient.

EdgeProp, recognizing that buying or selling real estate can be a daunting task for many, believes that Buddy can transform this experience. By enabling users to ask a wide range of real estate questions from anywhere and delivering relevant and unbiased information, property seekers can confidently make informed decisions.

Bernard Tong, CEO of EdgeProp, shared his enthusiasm for this collaboration, stating, “We are incredibly honored to collaborate with SingHaiyi in harnessing the power of Buddy for the Sora preview. This development encompasses one of the largest land parcels in the area and is situated in a highly sought-after and rapidly transforming neighborhood. The potential of AI to bridge information gaps, address complex queries, and enhance transparency within the real estate sector is immense. The growth of intelligent assistance is set to be extraordinary in the years ahead, and EdgeProp is excited to be at the forefront of this advancement in real estate, and partnering with other developers to showcase their future developments.”

Similarly, SingHaiyi Holdings is equally enthusiastic about this tech-driven initiative. Executive Director Michael Ng stated, “The use of AI technology through EdgeProp Buddy in Sora not only sets us apart as market leaders, but also aligns with our strategic vision for growth. This effort underscores our commitment to embracing advanced technologies that drive efficiency, transparency, and consumer satisfaction. We are confident that this innovative approach will set a new standard in the industry, starting with Sora.”

For more information about Sora and to explore EdgeProp’s intelligent assistant, visit https://buddy.edgeprop.sg/sora.


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