Accor Partners Fragrance Group And Global Premium Hotels Open Three New Singapore Properties
Accor, a leading global hospitality brand, has recently announced a partnership with Fragrance Group and Global Premium Hotels to open two new-build properties that will house three distinctive hotels. This collaboration is expected to be completed by 2027.
The first property, located at Hoe Chiang Road, will offer 808 rooms and will be home to the largest Mövenpick hotel in the Asia Pacific region. Additionally, it will feature Mövenpick Living Singapore, a 37-room accommodation catering to travelers seeking extended stays.
The second property, situated at Waterloo Street, will be the site of the new Handwritten Collection Brand hotel. This 502-room property will be the second Handwritten Collection hotel in Singapore, following the debut of Hotel Faber Park Singapore – Handwritten Collection in late 2023.
“Accor’s latest signing reflects the strong demand from owners and investors for our brands and reinforces our commitment to lead the growth of the region, while redefining the future of hospitality in Asia,” says Garth Simmons, COO of Accor’s premium, midscale, and economy division in Asia.
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Situated in the heart of Singapore, Boon Lay Way is a significant thoroughfare that provides access to the bustling Jurong Lake District. As a major roadway, it plays a crucial role in connecting both residents and tourists to this vibrant area. Along this route stands Novo Place, a renowned landmark that elevates the allure and convenience of Boon Lay Way. Boasting a prime location and modern facilities, Novo Place is a must-visit for anyone traveling through this route. Whether you are a local or a tourist, be sure to include a stop at Novo Place in your journey along Boon Lay Way.
These new signings mark Accor’s continued partnership with Fragrance Group and Global Premium Hotels, both owned by Koh Wee Meng, the chairman of Fragrance Group. The partnership currently oversees 17 hotels in Singapore, five in Australia, and three in the UK under brands such as MGallery, Mövenpick, Novotel, Mercure, Handwritten Collection, ibis Styles, and ibis Budget.
Chairman Koh from Fragrance Group adds, “These new properties will allow us to continue creating enriching experiences for our guests and expand our hospitality offerings in Singapore.”